Revenue built at
EMEA Revenue for Early-Stage Startups
We help pre-seed, seed and Series A founders build real EMEA revenue — without a bad first hire, a wasted year, or your attention drifting off your home market.
Proven track record
Revenue built at
Most US companies wait too long to go after EMEA. For us it was part of the GTM plan from the start, and Karthick is the reason it worked — first hire on the ground, real enterprise revenue inside the first year, $10M+ in the region. If you're wondering whether it's too early, it probably isn't.
Jordan Van Horn · Chief Revenue Officer, Monte Carlo
Who We Help
We work with three or four companies at a time. Typically pre-seed to Series A, with proven traction at home and a real mandate to add EMEA revenue in the next 12 months.
If you want a generalist agency or someone to run experiments, we're not the right fit. If you want someone who has done this before and will carry the number, let's talk.
Pre-Seed to Series A Founders
We handle the EMEA GTM so you don't have to distract yourself, make an expensive mis-hire, or spend 18 months learning what we already know.
US & APAC Startups
EMEA has different buying cycles, procurement norms and relationship dynamics. We bring the cultural fluency — India to Silicon Valley to London — and a network that opens doors which otherwise take years.
VC Partners
We work directly with portfolio companies on EMEA — the accountability of a hire, the flexibility of an engagement.
Services
⭐ Tier 1
A focused, one-off session for founders who need clarity before committing to an EMEA strategy. You'll leave with a clear picture of your readiness, your risks, and your fastest path to first revenue.
⭐⭐ Tier 2
Ongoing weekly advisory for founders actively building their EMEA motion. We go through your pipeline, your team, your deals and your decisions in real time — as a partner, not a consultant.
⭐⭐⭐ Tier 3
Embedded. We run your EMEA sales motion directly — pipeline, revenue targets, team performance. A VP's output without a VP's comp plan or a bad hire on your cap table.
How It Works
Every engagement starts with an honest look at where you are and what EMEA will actually cost. We won't sell you a roadmap you already know.
A frank view of your EMEA readiness — pricing, positioning, ICP fit by region, competitive landscape, and the real cost of entry. Real numbers, not wishful ones.
We pick the motion that fits your stage — direct, channel, partners, or a mix — and start with whatever closes fastest.
We open the network, run or support the sales motion, and stay accountable to pipeline and ARR targets.
Why AcrossHQ
Most market entry firms send you consultants who've never closed an enterprise deal in Europe themselves. We're led by an operator with 20 years in data and SaaS — 15 in sales and GTM, the last 9 running EMEA — who has done the thing you're about to do, twice.
Growing up in India, building a career in Silicon Valley, then spending nearly a decade selling into European enterprises isn't a credential you can hire for. It's the reason a first call in Munich or Tel Aviv goes differently.
Karthick Sriraman
Founder, AcrossHQ · Former VP Global Sales, Monte Carlo
Karthick has spent 20 years between data technology and enterprise sales — building data infrastructure at Metabyte, Bank of America and Expedia, then selling at Segment, then scaling Monte Carlo's EMEA business from zero as their first hire in the region.
At Segment he was sent from San Francisco to London to open EMEA — hiring the first team and winning the first enterprise logos. He closed 89 deals in his first year, more than anyone in the company, and brought in more new enterprise logos than any other rep company-wide.
At Monte Carlo he built the region to $10M+ in ARR, hired and managed five AEs, and stood up the SE, CSM and SA functions in Europe. EMEA logos accounted for 35% of company revenue — not in year three, from the start.
He now does that same work for pre-seed to Series A founders who are serious about Europe.
Book a Call
If you're serious about EMEA revenue in the next 12 months, start with a free 30-minute discovery call. No pitch, no deck — just a straight conversation about your stage and whether we're the right fit.
All calls are with Karthick directly.
Every engagement — Consultation, Advisory, or Fractional VP of Sales — starts with the same call. We'll work out your stage, your fastest path to EMEA revenue, and whether we're the right fit. No pitch, no deck.
Book your discovery callReady to move?
Most founders who've done it say the same thing: they wish they'd started earlier. Book a free call and find out what's actually possible in the next 12 months.
Book your free call